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I designed two concepts for a suite of collateral templates to be used throughout the year for CDW Healthcare. The set includes a variety of direct mail, product compares, solution overviews and a fun little trends mailer. The look was then translated to other solution mailers and templates.Branding, Graphic Design, Print Design2013 -
Tech Report is a corporate publication that covers latest news, trends, clinician views, and IT strategies from the Healthcare IT Industry. I designed this second issue of Tech Report including the cover and interior spreads, working within the brand and also a previous issue's framework.Graphic Design, Print Design2013 -
Explore IT is an engaging, interactive experience for customers to learn about featured CDW solutions and services at events. I designed the concepts for the solution screens using all stock photography, and worked with the Interactive Art Director on the visual style of the other screens for both iPad and large format touchscreens.Graphic Design, Interaction Design2013 -
I art directed the photo shoot for this project, and created the body graffiti. I then designed an ad series to promote our trade show booth, where we were taking more photos. The original concept is from Dear World (rights were given) and these photos were taken by Callie Lipkin.Graphic Design, Art Direction, Photography2012 -
This years Allscripts Client Experience (ACE) was hosted at the Gaylord Opryland in Nashville for over 4,000 clients by Allscripts employees and partners.
ACE offers educational sessions presented by industry experts, Allscripts clients, partners and employees, highlighting Allscripts products, features and functionality to optimize utilization and latest updates in healthcare industry trends and an opportunity to network with colleagues.
I designed the look and feel, and then worked with a team to create over 250 large signs and banners, mobile site, web site, 200 page program, handouts and giveaways. It was a lot of work in a short timeline, but the clients were excited and thats what matters.Branding, Exhibition Design, Web Design2011 -
The Right Here. Right Now. campaign was designed to create a sense of urgency. Using more black with pops of green was a more dramatic look from our mostly green branding. The campaign included print ads, web ads, and a custom web page on allscripts.com.Graphic Design, Web Design, Advertising2012 -
I designed these Corporate t-shirts for event promotions and volunteer events. The gray shirt is quality apparel, and we printed retail soft for the side graphic.Graphic Design2011 -
A special evening event at the Allscripts Client Experience was branded the Music City Experience, as it was held in Nashville. The design includes branding for the event, large scale signage, posters, table tops and a program ad spread. The design relates to vintage concert posters for each area of the large venue space to reflect the entertainment in that area.Creative Direction, Exhibition Design, Graphic Design2012 -
I designed the logo and graphics for Context Marketing Group brand. Project included a custom die cut capacity folder for presentation materials, business cards, envelopes.Branding, Graphic Design, Print Design2009 -
ClientConnect is a user site for Allscripts clients. I created branding that focuses on the clients and individuals to show that it's all about them and not the company. The graphics were translated to a print ad, photo booth, website, business card size promo, presentation slide and email banners.Graphic Design, Advertising, Web Design2012 -
I designed this 12 page newsletter and accompanying Honor Roll booklet, to be mailed together. The cover highlights the members in the Honor Roll, and features callout photos inside. Both pieces include photography by Dan Dry and articles by Tanya Cochran.Graphic Design, Print Design2009 -
I designed an identity for Initiatives in Green—a green product broker. I created a logo with interchangeable pieces for different versions—IIG logo mark, word mark, bottle graphic, and tag line graphic. I also created letterhead, 2 color letter-pressed business cards, and envelopes—all printed on 100% PCW.Illustration, Print Design, Branding2009 -
This invitation captures both the holiday season and the medical side of the university. I came up with the concept, design and execution. The concept merges the idea of science and celebration with test tubes clinking like champagne flutes. I designed the illustration, type, chose the paper and envelopes, and worked directly with Rohner Letterpress shop.Graphic Design, Illustration, Print Design2009 -
A variety of logo designs.Graphic Design, Branding, Art Direction2009 -
Invitations and announcements created for weddings and babies, mostly for friends and family.Graphic Design, Print Design, Art Direction2009
